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酒店营销延续阶段
Post by hotelvi, 2016-3-24, Views: 延续阶段是指从促销活动开始到大约95%的优惠商品或者优惠券已经转到消费者手中为止的时间。这段时间可长可短，主要由优惠时间的长短来决定。这个阶段的主要工作实际上是由酒店的服务人员承担的，亦即酒店营销人员负责将客户引入酒店，而产品质量主要决定于酒店其他部门的员工。但作为策划人员，对产品质量和促销效果的监控同样非常重要，这通常是以后评估促销效果的重要依据，评价销售促进效果。
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