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品牌连锁酒店的VI系统价值发展！
Post by hotelvi, 2013-8-21, Views:在品牌连锁酒店面向未来的布局中，VI设计系统体系是绕不过的一环。
一方面，VI设计系统体系现在是驱动品牌连锁酒店业务的引擎之一，随着品牌连锁酒店的产品不断地得到认可，服务不断地得到提升，品牌连锁酒店在会员里的口碑效应越来越强，品牌连锁酒店VI设计系统体系对品牌连锁酒店的推动作用越来越大，在很长时间内，都是品牌连锁酒店快速增长的VI设计系统体系逼着品牌连锁酒店不断去扩张，不断去发展。
2008年9月，品牌连锁酒店联合岭南佳园、北京桔子酒店以及上海宝隆居家酒店等品牌酒店推出的星月联盟，很大程度上是将品牌连锁酒店的VI设计系统体系进行共享，此举也被外部质疑为品牌连锁酒店分店发展速度跟不上VI设计系统体系的发展，但这也从另一个侧面说明了会员制对品牌连锁酒店的实际驱动。
另一个方面VI设计系统体系也是品牌连锁酒店垂直切割战术的绝好实施平台，是品牌连锁酒店开始形成内在气质的加速器之一。
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