呼和浩特酒店VI设计被小心翼翼的妥协原品牌和呼和浩特酒店标识语设计。

呼和浩特酒店VI设计How will Germans feel about M and M Direct?德国人将会如何感受米,米直接吗?The simple brand is likely to appeal to discount shoppers on an international level, as has been suggested by the growth in foreign sales. 简单的品牌可能会吸引折扣购物者在国际上,正如所建议的海外销售的增长。If the brand is resonating with this market already, there is no reason not to reach out with a website in their language. 如果品牌产生共鸣的这个市场了,没有理由不伸出一个网站在他们的语言。This is a low risk choice for the brand, but one that may pay off immensely.这是一个低风险的选择,但一品牌还清了。

One pitfall that many companies face when expanding to a new market is that of losing their core market in the process.一个陷阱,很多公司面临着扩展到一个新的市场失去他们的核心市场的过程。However, M and M plans to avoid this by growing within their core as well. 然而,M和M呼和浩特酒店VI设计计划要尽量避免这种情况,生长于他们的核心。An expanded range of products is in the works for British discount customers as well. 扩大了范围的产品都在工作中对英国的折扣客户。Clearly the brand has not forgotten that their core group of customers remains in the UK.显然品牌也没有忘记他们的集团的核心客户仍然在英国。

Businesses all over London saw a surge in sales last December.在伦敦看到业务销售激增,在去年12月。For business with an online component, this included a sharp increase in international sales. 在网上业务组件,包括国际销售急剧增加。For example, M and M competitor Asos saw an increase of 23 percent in UK sales and a raise of 162 percent in international sales. 例如,M和M竞争对手Asos看到一个增加23%的英国162%的销售收入提高在国际销售。Sales throughout Central London increased by 12 percent.在伦敦市中心的销售增加了12%。

Instead of becoming complacent, other companies may want to take M and M Direct’s lead in expanding to other markets.而不是自满,其他公司可能会想把米,米直接的领先优势扩大到其它市场中。With the UK increasingly and disproportionately affected by the global recession, it is easy to predict that this increase in sales may be temporary. 与英国越来越不成比例的受全球经济衰退,这是很容易预测,这销售额的增加可能是临时的。With wages sinking, tax rates rising, and jobs becoming fewer and further between, expanding to a market that shows more promise may be key to survival. 往下沉,税率与工资上涨,工作变得越来越深入,扩大市场之间显示更多的承诺可能生存关键。However, this move will only be successful if great care is taken not to compromise the original brand and logo design.然而,此举将只是成功的,如果呼和浩特酒店VI设计被小心翼翼的妥协原品牌和呼和浩特酒店标识语设计。